User Authentication, Access Controls and Security Standards
Category:Technology
Course Level Growing
Course Description
This course presents an overview of network core security principles including operating system and data security standards. It also covers user authentication, access policies and controls.
Course Objective
- Explain core network security principles and how these are implemented
- Define operating system user authentication, access controls and auditing and how these are realized through network and operating system security standards
Course Developer
Dell Technologies helps organizations and individuals build their digital future and transform how they work, live and play. The company provides customers with the industry’s broadest and most innovative technology and services portfolio for the data era.
การปรับโฉมแนวคิดและทีมงาน
Category:Operations
Course Level Startup

เข้าร่วมหลักสูตร “การปรับโฉมแนวคิดและทีมงาน” ที่พัฒนาโดยองค์การเพื่อการพัฒนาระหว่างประเทศของสหรัฐอเมริกา (U.S. Agency for International Development – USAID) และได้รับการสนับสนุนจากคณะกรรมการประสานงานอาเซียนด้านวิสาหกิจขนาดกลาง ขนาดย่อม และรายย่อย (ASEAN Coordinating Committee on Micro, Small and Medium Enterprises – ACCMSME) และสภาธุรกิจสหรัฐฯ–อาเซียน (US-ABC) เพื่อเรียนรู้เกี่ยวกับการจัดการความคิดทางธุรกิจและทีมงานในศตวรรษที่ 21 เพื่อปรับปรุงความยืดหยุ่นและความทนทานเพื่อเพิ่มผลลัพธ์ หลักสูตรนี้สร้างขึ้นจากโมดูลการเรียนรู้ที่สามารถทำตามได้ง่าย ซึ่งคุณสามารถดำเนินการตามจังหวะของคุณเองได้ โมดูลต่าง ๆ มาพร้อมกับกิจกรรมการเรียนรู้ต่าง ๆ รวมถึงไมโครวิดีโอ การสัมมนาผ่านเว็บที่บันทึกไว้ล่วงหน้า และบทเรียนแบบโต้ตอบ
ทรัพยากรบุคคลเป็นหนึ่งในปัจจัยที่สำคัญที่สุดในการดำเนินธุรกิจ การแพร่ระบาดครั้งใหญ่ของโควิด-19 ส่งผลกระทบต่อธุรกิจในหลาย ๆ ด้าน รวมถึงแรงจูงใจของพนักงาน เช่นเดียวกับระบบธุรกิจและวัฒนธรรม การสำรวจทางอิเล็กทรอนิกส์ที่เผยแพร่โดยโครงการ ASEAN-USAID IGNITE ในเดือนพฤศจิกายน พ.ศ. 2565 พบว่าการทำงานจากระยะไกลเป็นความท้าทายด้านทรัพยากรมนุษย์ที่ได้รับรายงานสูงสุดที่วิสาหกิจขนาดกลางขนาดย่อมและรายย่อยของอาเซียน (MSMEs) ต้องประสบ หลักสูตรการปรับโฉมแนวคิดและทีมงานนำเสนอความสามารถและความรู้พื้นฐานสำหรับ MSMEs ในอาเซียนเพื่อชัยชนะในเศรษฐกิจโลกและยกระดับการแข่งขันกับบริษัทขนาดใหญ่
หนึ่งในความท้าทายที่ยิ่งใหญ่ที่สุดที่ MSMEs ในอาเซียนต้องเผชิญคือความท้าทายด้านทรัพยากรมนุษย์อันเนื่องมาจากการเปลี่ยนแปลงวัฒนธรรมการทำงานที่ส่งผลกระทบต่อแรงจูงใจ การมีส่วนร่วม และผลการปฏิบัติงานของทีมงาน คำถามคือจะขับเคลื่อนการเติบโตของ MSMEs ในอาเซียนในด้านทรัพยากรมนุษย์ให้มีความต่อเนื่องในช่วงที่เกิดการหยุดชะงักได้อย่างไร ด้วยหลักสูตรการปรับโฉมแนวคิดและทีมงาน ผู้เรียนจะได้เรียนรู้การสร้างแผนความต่อเนื่องทางธุรกิจ การสร้างวัฒนธรรมพื้นเมืองดิจิทัลในธุรกิจ และการเตรียมความพร้อมให้กับทีมเพื่อการทำงานในสภาพแวดล้อมการจัดการดิจิทัลที่ช่วยให้วิสาหกิจขนาดกลางและขนาดย่อมสามารถรับมือกับความท้าทายที่เกิดจากการเปลี่ยนแปลงได้
Chuyển hoá Tư duy và Đội nhóm
Category:Operations
Course Level Startup

Tham gia khóa học Chuyển đổi Tư duy và Đội nhóm do Cơ quan Phát triển Quốc tế Hoa Kỳ (U.S. Agency for International Development – USAID) xây dựng với sự hỗ trợ của Ủy ban Điều phối ASEAN về Doanh nghiệp Siêu nhỏ, Nhỏ và Vừa (ASEAN Coordinating Committee on Micro, Small & Medium Enterprises – ACCMSME) và Hội đồng Kinh doanh Hoa Kỳ-ASEAN để tìm hiểu về cách quản lý tư duy và đội ngũ kinh doanh trong thế kỷ 21 để cải thiện tính linh hoạt và độ bền nhằm nâng cao kết quả hoạt động. Khóa học được xây dựng dựa trên các mô-đun học tập dễ thực hiện mà bạn có thể hoàn thành theo tốc độ học của riêng mình. Các mô-đun đi kèm với các hoạt động học tập khác nhau bao gồm video ngắn, hội thảo chuyên đề trực tuyến được ghi trước và các bài học tương tác.
Nguồn nhân lực là một trong những khía cạnh quan trọng nhất cần tập trung vkhi điều hành một doanh nghiệp. Khi đại dịch COVID-19 xảy ra, nó đã ảnh hưởng đến các doanh nghiệp theo nhiều cách, bao gồm cả động lực phấn đấu của nhân viên cũng như hệ thống và văn hóa kinh doanh. Một cuộc khảo sát điện tử do dự án ASEAN-USAID IGNITE thực hiện vào tháng 11 năm 2022 cho thấy làm việc từ xa là thách thức lớn nhất về nguồn nhân lực mà các Doanh nghiệp siêu nhỏ, nhỏ và vừa (MSME) của ASEAN phải trải qua. Chuyển đổi Tư duy và Đội nhóm đưa ra năng lực và kiến thức cơ bản cho các MSMEs ASEAN để thành công trong nền kinh tế toàn cầu và tạo sân chơi bình đẳng với các công ty lớn hơn.
Một trong những thách thức lớn nhất mà MSMEs ASEAN phải đối mặt nằm ở khía cạnh nguồn nhân lực do những thay đổi trong văn hóa làm việc ảnh hưởng đến động lực, sự gắn kết và hiệu suất của các nhóm. Câu hỏi sẽ là làm thế nào để thúc đẩy sự tăng trưởng của các MSME ASEAN về khía cạnh nguồn nhân lực để đảm bảo tính liên tục của họ trong thời gian gián đoạn. Với Khóa học Chuyển đổi tư duy và Đội nhóm, người học sẽ trải nghiệm việc xây dựng các kế hoạch kinh doanh liên tục, xây dựng văn hóa số trong doanh nghiệp và chuẩn bị cho các đội nhóm trong môi trường quản lý số cho phép các doanh nghiệp vừa và nhỏ đối phó với những thách thức phát sinh từ sự thay đổi.
Digital Contents Development Core
Category:Digital Literacy & Technology
Course Level Startup

Course Description:
Upon completion of this course, students will be able to:
- Understand different types of digital media technology
- Understand the basic features of a freeware video-editing app, Canva
- Use Canva features to edit photo, video, and audio
Empowering MSMEs in their Journey to Digitalization
Category:Women’s Empowerment
Course Level Growing
How can MSMEs harness digital technology to make strategic business decisions and drive growth? Join us as we explore the different digital tools and tactics that help businesses improve customer experience and boost sales. Discover the strategies that can transform your business and propel it to new heights in the digital economy.
Customer Relationship Management (CRM)
Category:Marketing
Course Level Startup

Course Summary
How can a customer relationship management (CRM) tool help me to build my business?
Learn how to build your business by using a customer relationship management (CRM) tool. Learn how you can better keep track of information about your customers and potential customers, allowing you to build your business.
In this course, you will learn how to:
Set up a CRM tool for your business
Use the CRM tool to track information that will help you build your business
Green Growth Ecosystem in ASEAN
Category:Digital Literacy & Technology
Course Level Startup

Join this Green Growth Ecosystem in ASEAN course developed by the U.S. Agency for International Development (USAID) with support from the U.S. Department of State to discover the future of sustainable business at the forefront of the green growth movement. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including micro-videos, fire-side chat videos with experts, and interactive lessons.
You will learn to identify growth opportunities within the green economy, analyze public policies that support emerging green business models, and evaluate their impact on the ecosystem. Additionally, the course delves into the critical roles of policymakers, investors, and incubator/accelerator operators in driving the green growth agenda in ASEAN. Through interactive modules and real-world case studies, you’ll gain practical insights into integrating sustainable practices into your business, enhancing resource efficiency, and contributing to a greener, more resilient ASEAN economy.
Small Business Owners Training
Category:Operations
Course Level Growing
About this Course:
The Small Business Owners (SB) training builds on the key principles of business to develop the competencies needed for managing operations and making improvements. The emphasis is not on producing fully worked revisions of written business plans but on supporting business owners to develop the skills for assessing different business strategies and identifying practical improvements. The SB training is designed for individuals that have existing enterprises, particularly those that have been recently established or those that have faced difficulties.
After completing the training, participants will better understand how a business operates, how to assess different business strategies, and how to collaborate with others to promote their businesses success. Participants will have a new skill set and confidence to take action, make decisions and plan for the future of their businesses or prospective businesses.
The SB is part of Community-Based Enterprise Development (C-BED), a low cost, innovative training program designed by the International Labour Organization (ILO) to support skills development and empowerment in local communities for improvements in livelihoods, productivity and working conditions.
Available Lessons:
- Overview of the programme
- Introductions
- Better Marketing
- Improving Productivity
- Improving Quality
- Bookkeeping
- Understanding Costs
- Action Planning
Eligible for Certification: Yes
Getting the Most Value from Card Acceptance
Category:Operations
Course Level Startup

Course Description:
Today we’re going to talk about how small businesses can expand and strengthen their enterprises by mastering electronic payments. Electronic payment technology continues to expand and improve, replacing cash and checks for government, consumers and small businesses. Many of the advantages of convenience and efficiency are so obvious that we don’t even think about them. There are many other features and capabilities of debit, credit and prepaid cards that can be overlooked or become confusing. With more and more use of electronic payments, Master Your Card is here to make sure everyone realizes how they can get more from their money by using the full power of electronic payment networks.
Course Type: Self-Paced
Business Model Generation & Innovation
Category:Management
Course Level Growing


Course Description:
Upon completion of this course, students will be able to:
- Understand the concepts and expressions of a business model.
- Generate a new business model.
- Innovate an existing business model
การบริหารจัดการลูกค้าด้วยดิจิทัล
Category:Technology
Course Level Startup

เข้าร่วมหลักสูตรการบริหารจัดการลูกค้าด้วยดิจิทัลที่พัฒนาโดยหน่วยงานเพื่อการพัฒนาระหว่างประเทศของสหรัฐอเมริกา (U.S. Agency for International Development – USAID) และได้รับการสนับสนุนจากคณะกรรมการประสานงานอาเซียนด้านวิสาหกิจขนาดกลาง ขนาดย่อม และรายย่อย (ASEAN Coordinating Committee on Micro, Small and Medium Enterprises – ACCMSME) และสภาธุรกิจสหรัฐฯ–อาเซียน (US-ABC) เพื่อเรียนรู้วิธีจัดการธุรกิจโดยการตอบสนองลูกค้าด้วยดิจิทัลเพื่อเพิ่มความยืดหยุ่นและความอเนกประสงค์ให้กับการมีส่วนร่วม หลักสูตรนี้สร้างขึ้นจากโมดูลการเรียนรู้ที่สามารถทำตามได้ง่าย ซึ่งคุณสามารถดำเนินการตามจังหวะของคุณเองได้ โมดูลต่าง ๆ มาพร้อมกับกิจกรรมการเรียนรู้ต่าง ๆ รวมถึงไมโครวิดีโอ การสัมมนาผ่านเว็บที่บันทึกไว้ล่วงหน้า และบทเรียนแบบโต้ตอบ
การสำรวจทางอิเล็กทรอนิกส์โดยโครงการ ASEAN-USAID IGNITE พบว่าโรคระบาดได้ยกประเด็นที่เกี่ยวข้องกับลูกค้าของวิสาหกิจขนาดกลางขนาดย่อม และรายย่อย (MSMEs) ในอาเซียน ความท้าทายที่่สำคัญที่สุดคือการเปลี่ยนแปลงพฤติกรรมของลูกค้า ความโน้มเอียงของการซื้อ การรักษาลูกค้า และความพึงพอใจของลูกค้า หลักสูตรการบริหารจัดการลูกค้าด้วยดิจิทัลมุ่งเน้นไปที่การพัฒนาความสามารถที่จำเป็นสำหรับ MSMEs ที่วางแผนจะเปลี่ยนธุรกิจของตนให้เป็นดิจิทัล
หลักสูตรนี้จะสนับสนุน MSMEs ในอาเซียนในการสร้างสถานะออนไลน์ที่จะเชื่อมโยงพวกเขากับลูกค้าและสร้างโอกาสในการขาย MSMEs ในอาเซียนจะได้รับทักษะชุดใหม่และความมั่นใจในการดำเนินการ การตัดสินใจ และการวางแผนเพื่อดำเนินธุรกิจต่อไปโดยอ้างอิงจากการวิเคราะห์ข้อมูลและแนวโน้มของข้อมูลที่กล่าวถึงในหลักสูตรนี้ หลักสูตรการบริหารจัดการลูกค้าด้วยดิจิทัลยังเชิญชวนให้ MSMEs ในอาเซียนเริ่มต้นจัดการลูกค้าแบบดิจิทัลเพื่อสร้างเส้นทางของลูกค้าที่น่าสนใจเพื่อความต่อเนื่องของธุรกิจหลังจากการหยุดชะงัก
Championing Sustainability through Digital Innovation
Category:Women’s Empowerment
Course Level Growing
What are the ways to connect underserved communities to opportunities in the digital economy? Join us as we explore the role of local partnerships and capacity building in bridging the digital gap in the region. Discover how impactful collaborations and empowering initiatives can transform lives and create inclusive growth in the digital era.
IT for Business Success
Category:Technology
Course Level Startup

Course Summary
Determine the types of technology solutions that best address your business goals. Learn how different technology issues and capabilities directly and indirectly effect your business.
In this course, you will learn how to:
Determine the types of technology solutions that best address your business goals
Decide the best way to implement a technology solution given the circumstances of your particular business
All About Marketing Automation – What it is & Why it works
Category:Technology
Course Level Startup


Course Description
Hear how you can respond to prospective buyers anywhere and everywhere, at any moment in time with triggered campaigns–from scoring specific actions to prioritizing leads for sales to creating timely emails from website visits.
Introduction to Inclusive Business
Category:Management
Course Level Growing

Course Description
This general introductory course imparts basic knowledge on inclusive business, its definition and features. The course also sets the parameters of the Inclusive Business’ target groups and how they are involved in the value chain. It outlines the different sectors where the BoP is engaged, identifies different IB approaches and illustrates the inclusive business ecosystem. Overall, the intro course makes the case for inclusive business and highlights IB’s positive impact on the SDGs.
Course Objective
In this course, you will develop a deep understanding of what Inclusive Business is. And recognize the relevance of Inclusive Business to connect with investors, policymakers, and low-income communities.
Course Developer
The Inclusive Business Action Network (iBAN) – a programme funded by the German Federal Ministry for Economic Cooperation and Development and the European Union and implemented by the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH.
The Inclusive Business Action Network (iBAN) is a global initiative supporting the scaling and replication of inclusive business models. Through its strategic pillars iBAN blue and iBAN weave, iBAN manages an innovative online knowledge platform on inclusive business (www.inclusivebusiness.net) and offers a focused Capacity Development Programme for policymakers and investment seeking companies in developing and emerging countries.
iBAN creates a space where evidence-based knowledge transforms into learning and new partnerships. With its focus on promoting the upscale of inclusive business models and consequently improving the lives of the poor, iBAN is actively contributing to the achievement of the United Nations Sustainable Development Goals.
MSME Growth Engine
Category:Technology
Course Level Startup

Join this MSME Growth Engine course developed by the U.S. Agency for International Development (USAID) with support from the ASEAN Coordinating Committee on Micro, Small & Medium Enterprises (ACCMSME) and the US-ASEAN Business Council to learn about aspects that are essential for MSME to grow. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including micro-videos, pre-recorded webinars, and interactive lessons.
ASEAN Micro, Small, and Medium Enterprises (MSMEs) who participated in an e-survey conducted by the ASEAN-USAID IGNITE project in November 2022 indicated that the most pressing challenge during the COVID-19 pandemic was financial aspects. In Financial aspect, most ASEAN MSMEs showed that the most pressing financial challenges identified were fixed costs – namely wages, taxes, and social security charges, among others.
MSME Growth Engine focuses on unlocking the power of digital payments, content, digital advertisements, and digitized operations to future-proof ASEAN MSMEs. The course will support MSMEs in accepting payments via e-wallets, harnessing digital payments data, creating killer content, producing engaging campaigns, and tracking conversions to increase results. ASEAN MSMEs will also be aided to make their businesses accessible to global customers as a strategy to make their businesses resilient in the digital era.
Trademarks, Industrial Designs and Geographical Indications
Category:Operations
Course Level Growing
Course developed by:
Course Description
Provides a detailed coverage of trademarks, industrial designs and geographical indications and their role in trade and international commerce. Additionally, the course covers the protection and management of brands. There is a written final exam at the end of this course for which participants are required to compose written responses to a series of questions within a specified timeframe and submit their responses, via the eLearning platform, to their tutors for marking.
Learning Objectives
Understand how to make the best use of IP in marketing and how to manage the intangible assets of a private company.
Course Developer
The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all. Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.
Business Email
Category:Technology
Course Level Ready to Export

Course Summary
How can I use email effectively in my business?
Learn how to write business emails that effectively communicate with customers and suppliers. Explore how to create professional and appropriate business emails for any situation.
In this course, you will learn how to:
Recognize the dos and don’ts of business email
Address an email
Add an attachment to an email
Create an email signature
Tool for Entrepreneurship and Innovation
Category:Operations
Course Level Startup
About this Course:
This Entrepreneurship and Innovation (EI) training is designed for individuals that have existing enterprises, particularly those that have been recently established or those that have identified problems.
After EI training, participants will better understand how to innovate through an innovative process, and how to use the tools presented to spend time on innovating within their businesses. Participants will have a new skill set and confidence to think creatively, come up with innovative ideas and test these with people in and outside their business.
The EI is part of Community-Based Enterprise Development (C-BED), a low cost, innovative training program designed by the International Labour Organization (ILO) to support skills development and empowerment in local communities for improvements in livelihoods, productivity and working conditions.
Available Lessons:
- Overview of the programme
- Introductions
- What is Innovation
- Creative Thinking
- Problem Definition
- Create Ideas
- Filter
- Pilot
- Action Plan
Eligible for Certification: Yes
Managing Consumers Digitally
Category:Technology
Course Level Startup

Join this Managing Customers Digitally course developed by the U.S. Agency for International Development (USAID) with support from the ASEAN Coordinating Committee on Micro, Small & Medium Enterprises (ACCMSME) and the US-ASEAN Business Council to learn how to manage the business by responding to customers digitally to offer increased flexibility and versatility for engagement. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including micro-videos, pre-recorded webinars, and interactive lessons.
The e-survey circulated by the ASEAN-USAID IGNITE project reported that the pandemic raised consumer issues for ASEAN Micro, Small, and Medium Enterprises (MSMEs) . On the consumer aspect, the largest challenges they had were consumer behavior change, buying preferences, retention and satisfaction. Managing Customers Digitally Course focuses on developing the essential competencies needed by MSMEs planning to digitize their businesses.
The course will support the ASEAN MSMEs in establishing an online presence that will further connect them with their customers and build lead generation. ASEAN MSMEs will have new skill sets and confidence to take action, make decisions, and plan for continuing their business based on data analytics and data trends covered in this course. The Managing Customers Digitally Course also invites ASEAN MSMEs to start managing customers digitally to build a compelling customer journey for their business’s continuity after disruptions.






