Green Growth Ecosystem in ASEAN
Category:Digital Literacy & Technology
Course Level Startup
Join this Green Growth Ecosystem in ASEAN course developed by the U.S. Agency for International Development (USAID) with support from the U.S. Department of State to discover the future of sustainable business at the forefront of the green growth movement. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including micro-videos, fire-side chat videos with experts, and interactive lessons.
You will learn to identify growth opportunities within the green economy, analyze public policies that support emerging green business models, and evaluate their impact on the ecosystem. Additionally, the course delves into the critical roles of policymakers, investors, and incubator/accelerator operators in driving the green growth agenda in ASEAN. Through interactive modules and real-world case studies, you’ll gain practical insights into integrating sustainable practices into your business, enhancing resource efficiency, and contributing to a greener, more resilient ASEAN economy.
Intellectual Property Management
Category:Operations
Course Level Growing
Course developed by:
Course Description
The course focuses on IP from the perspective of ‘why’ and ‘how’ for participants who have already covered the basics of ‘what’ IP is. In the first three modules, it teaches about the economic significance of IP. Using management examples and established industry methodologies, it covers IP asset identification, IP commercialization, IP valuation, and IP taxation. In the last three modules it offers an indepth look at commercial activities in the digital area by looking at e-commerce and IP, digital management of creative works, and the strategic management of IP.
Learning Objectives
This course targets professionals with a basic knowledge in IP or business management, responsible for generally managing and protecting various forms of IP. Such participants will have a greater understanding to effectively and efficiently develop an IP culture within their organization.
Course Developer
The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all. Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.
SMB/CIFS Protocol and Attributes Overview
Category:Technology
Course Level Growing
Course Description
This course presents an overview of the history, features and attributes of the Server Message Block and the Common Internet File System protocols. It explains the history and the operational features of SMB, and CIFS as a dialect of SMB. Also covered are the versions, attributes and applications of each protocol.
Course Objective
- Explain the history of Server Message Block (SMB) and Common Internet File System (CIFS) protocols
- Explain how the protocols establish remote file sharing for Windows platforms
- Describe SMB functionality and client-to-server file sharing operation
- Define the versions and attributes of each protocol
Course Developer
Dell Technologies helps organizations and individuals build their digital future and transform how they work, live and play. The company provides customers with the industry’s broadest and most innovative technology and services portfolio for the data era.
Build Your Admin Career on Salesforce
Category:Operations
Course Level Growing
Course Description
Learn the skills needed to build your Admin Career on Salesforce
Course Objective
After completing this unit, you’ll be able to:
- Learn key getting-started tips and habits to develop as a new Admin. Join us and start your career on the right foot!
- Get Tips from Salesforce’s President of Global Customer Success on dealing with senior executives and the importance of admins.
- The Trailblazer’s Guide to Careers: Meet Scott, hear his story, learn what it’s like to be an Admin, and what you can do to get started.
- From the skills needed, to a day in the life. Learn what it’s like to be a Salesforce Admin.
- Start your #AwesomeAdmin journey by learning the basics of customizing Salesforce.
- Supercharge your skills and apps by using point-and-click tools to solve common business needs.
- Reach all star admin status by tackling more advanced Salesforce features.
- Learn the latest Salesforce release features and craft your release strategy.
- Get ready for the administrator certification exam with interactive study tools.
- Get resources to navigate and grow your career as a Salesforce Admin.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Managing Consumers Digitally
Category:Technology
Course Level Startup
Join this Managing Customers Digitally course developed by the U.S. Agency for International Development (USAID) with support from the ASEAN Coordinating Committee on Micro, Small & Medium Enterprises (ACCMSME) and the US-ASEAN Business Council to learn how to manage the business by responding to customers digitally to offer increased flexibility and versatility for engagement. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including micro-videos, pre-recorded webinars, and interactive lessons.
The e-survey circulated by the ASEAN-USAID IGNITE project reported that the pandemic raised consumer issues for ASEAN Micro, Small, and Medium Enterprises (MSMEs) . On the consumer aspect, the largest challenges they had were consumer behavior change, buying preferences, retention and satisfaction. Managing Customers Digitally Course focuses on developing the essential competencies needed by MSMEs planning to digitize their businesses.
The course will support the ASEAN MSMEs in establishing an online presence that will further connect them with their customers and build lead generation. ASEAN MSMEs will have new skill sets and confidence to take action, make decisions, and plan for continuing their business based on data analytics and data trends covered in this course. The Managing Customers Digitally Course also invites ASEAN MSMEs to start managing customers digitally to build a compelling customer journey for their business’s continuity after disruptions.
Building an Inclusive Digital Economy for Local Communities
Category:Women’s Empowerment
Course Level Startup
What are the ways to connect underserved communities to opportunities in the digital economy? Join us as we explore the role of local partnerships and capacity building in bridging the digital gap in the region. Discover how impactful collaborations and empowering initiatives can transform lives and create inclusive growth in the digital era.
Penggerak Pertumbuhan UMKM
Category:Technology
Course Level Startup
Ikuti kursus Penggerak Pertumbuhan UMKM yang dirancang oleh Badan Pembangunan Internasional Amerika Serikat (U.S. Agency for International Development – USAID) dengan dukungan dari Badan ASEAN untuk Urusan Usaha Kecil dan Menengah (ASEAN Coordinating Committee on Micro, Small and Medium Enterprises – ACCMSME) dan Dewan Bisnis Amerika Serikat (AS)-ASEAN (US-ASEAN Business Council – US-ABC) untuk mempelajari aspek-aspek yang penting bagi UMKM untuk berkembang. Kursus ini dibuat berdasarkan modul-modul pembelajaran yang mudah diikuti dan dapat Anda pelajari sesuai dengan waktu yang Anda miliki. Modul-modul tersebut dilengkapi dengan berbagai aktivitas pembelajaran termasuk video mikro, webinar yang telah direkam sebelumnya, dan pelajaran interaktif.
Usaha Mikro, Kecil, dan Menengah (UMKM) ASEAN yang berpartisipasi dalam survei elektronik yang dilakukan oleh proyek ASEAN-USAID IGNITE pada November 2022 mengindikasikan bahwa tantangan yang paling mendesak selama pandemi COVID-19 adalah aspek keuangan. Dalam aspek keuangan, sebagian besar UMKM ASEAN menunjukkan bahwa tantangan keuangan yang paling mendesak yang diidentifikasi adalah biaya tetap – antara lain upah, pajak, dan biaya jaminan sosial.
Penggerak Pertumbuhan UMKM berfokus pada membuka kekuatan pembayaran digital, konten, iklan digital, dan operasi digital untuk UMKM ASEAN yang dapat bertahan di masa depan. Kursus ini akan mendukung UMKM dalam menerima pembayaran melalui dompet elektronik, memanfaatkan data pembayaran digital, membuat konten yang menarik, menghasilkan kampanye yang menarik, dan melacak konversi untuk meningkatkan hasil. UMKM ASEAN juga akan dibantu untuk membuat bisnis mereka agar dapat diakses oleh pelanggan global sebagai strategi untuk membuat bisnis mereka bertahan di era digital.
Động lực tăng trưởng cho doanh nghiệp MSME
Category:Technology
Course Level Startup
Tham gia khóa học do Cơ quan Phát triển Quốc tế Hoa Kỳ (U.S. Agency for International Development – USAID) xây dựng với sự hỗ trợ của Ủy ban Điều phối ASEAN về Doanh nghiệp Siêu nhỏ, Nhỏ và Vừa (ASEAN Coordinating Committee on Micro, Small & Medium Enterprises – ACCMSME) và Hội đồng Kinh doanh Hoa Kỳ-ASEAN để tìm hiểu về các khía cạnh cần thiết cho sự phát triển của MSME. Khóa học được xây dựng dựa trên các mô-đun học tập dễ thực hiện mà bạn có thể hoàn thành theo tốc độ học của riêng mình. Các mô-đun đi kèm với các hoạt động học tập khác nhau bao gồm video ngắn, hội thảo chuyên đề trực tuyến webinar được ghi trước và các bài học tương tác.
Các doanh nghiệp siêu nhỏ, nhỏ và vừa (MSME) ASEAN đã tham gia một cuộc khảo sát điện tử do dự án ASEAN-USAID IGNITE thực hiện vào tháng 11 năm 2022 và kết quả cho thấy thách thức cấp bách nhất trong đại dịch COVID-19 là các khía cạnh liên quan đến tài chính. Hầu hết các MSME ở ASEAN đều gặp phải những thách thức tài chính cấp bách nhất là chi phí cố định – cụ thể là tiền lương, thuế và phí an sinh xã hội, cùng những chi phí khác.
Khóa học tập trung vào việc giải phóng sức mạnh của thanh toán số, nội dung số, quảng cáo số và hoạt động số hóa cho các MSME ASEAN để thích ứng với những thay đổi trong tương lai. Khóa học sẽ hỗ trợ MSMEs chấp nhận thanh toán qua ví điện tử, khai thác dữ liệu thanh toán số, tạo nội dung hấp dẫn, tạo chiến dịch hấp dẫn và theo dõi chuyển đổi để tăng hiệu quả hoạt động. Các MSMEs ASEAN cũng sẽ được hỗ trợ để doanh nghiệp của họ có thể tiếp cận với khách hàng toàn cầu như một chiến lược giúp doanh nghiệp của họ vững vàng trong kỷ nguyên số.
Primer App
Category:Operations
Course Level Growing
Course Summary
Learn how you can work remotely in a productive way, with this minicourse from the Google Primer app.
*This is a mobile application
Customer Relationship Management (CRM)
Category:Marketing
Course Level Startup
Course Summary
How can a customer relationship management (CRM) tool help me to build my business?
Learn how to build your business by using a customer relationship management (CRM) tool. Learn how you can better keep track of information about your customers and potential customers, allowing you to build your business.
In this course, you will learn how to:
Set up a CRM tool for your business
Use the CRM tool to track information that will help you build your business
E-Investment Guide for Green Growth Business Models
Category:Finance/ Accounting
Course Level Startup
Join this E-Investment Guide for Green Growth Business Models course developed by the U.S. Agency for International Development (USAID) with support from the U.S. Department of State to equip ASEAN entrepreneurs and business leaders with the knowledge and strategies to succeed in the burgeoning green economy. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with micro learning activities including fire-side chat videos with experts, reading materials, and downloadable activities.
Through this course, you will gain understanding of sustainable entrepreneurship, explore the significance of green growth business models, and learn from success stories across the ASEAN region. The course offers practical insights into navigating the green growth landscape, attracting impact investments, and scaling green businesses.
You will also explore the critical role of incubators and accelerators, learn how to access funds strategically, and understand the importance of impact reporting in the green economy. Engaging activities throughout the course will provide hands-on experience in planning, attracting investment, and scaling green business models, ensuring you are well-prepared to thrive in the ASEAN green growth sector.
Build Your Executive Career on Salesforce
Category:Operations
Course Level Startup
Course Description
Learn the skills needed to build your Executive Career on Salesforce
Course Objective
After completing this unit, you’ll be able to:
- Learn the different Salesforce capabilities and best practices to be successful in your Salesforce Career
- Grow your business, boost productivity, and make smart decisions with Sales Cloud.
- Supercharge your agents with omni-channel tools and an intelligent service platform.
- Build intelligent experiences for your customers with the Salesforce Platform.
- Discover insights and predict outcomes with this powerful set of AI-enhanced features.
- Explore our powerful suite of products and start building your digital marketing strategy.
- Use Quip to improve your team’s collaboration and efficiency by addressing workflow bottlenecks.
- Give customers a seamless commerce experience that integrates with your backend systems.
- Use Experience Cloud to connect with your customers and partners.
- Reflect on the value of diversity and inclusion at work and what you can do to promote equality.
- Learn the Salesforce Great Manager Model and discover strategies for being a great manager.
- Learn to lead a contact center in the digital era.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Prepare for your Marketing Cloud Email Specialist Credential
Category:Technology
Course Level Growing
Course Description
Preparing to sit for your Marketing Cloud Email Specialist exam? Check out this trailmix that has been curated to help you get exam ready!
Course Objective
After completing this unit, you’ll be able to:
- Exam guide, recommended courses, signing up for your exam, etc.
- Explore our powerful suite of products and start building your digital marketing strategy.
- Take a tour of Email Studio and start setting it up for your users.
- Discover best practices to use when designing and sending an email.
- Learn about laws and regulations for collecting personal data, using it, and protecting privacy.
- Learn to scale your marketing efforts using first-party data, templates, and automations.
- Discover the power of Distributed Marketing and how to implement it.
- Learn the three steps to creating effective marketing emails.
- Learn the value of successful content and how our tools can help you create it.
- Learn how to use Content Builder to create a library of customized, reusable content.
- Learn how to build and deliver personalized emails that create lasting customer relationships.
- Learn how Content Builder can help you organize and manage your content.
- Segment your audience and deliver the right message to the right person at the right time.
- Connect your data, departments, and channels to deliver great 1-to-1 customer experiences.
- Create your ideal integration with the Marketing Cloud REST and SOAP APIs.
- Set up your new Marketing Cloud account, add users, send emails, and track your results.
- Discover the virtues of good content and learn how Content Builder can help you drive customer engagement.
- Use this powerful Marketing Cloud tool to automate and optimize customer interactions.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Primer on Intellectual Property
Category:Operations
Course Level Growing
Course developed by:
Course Description
This course covers the fundamental aspects of intellectual property (IP): copyright and related rights, trademarks, patents, geographical indications, and industrial designs. It also covers contemporary issues impacting the IP field such as: new plant varieties, unfair competition, enforcement of IP rights and emerging issues in IP.
Learning Objectives
Familiarization with the different types of IP, how to enforce your IP rights if infringed
Course Developer
The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all. Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.
Unlocking Digital Success for Women-led Businesses
Category:Women’s Empowerment
Course Level Startup
How can MSMEs harness digital technology to make strategic business decisions and drive growth? Join us as we explore the different digital tools and tactics that help businesses improve customer experience and boost sales. Discover the strategies that can transform your business and propel it to new heights in the digital economy.
Setting Prices
Category:Marketing
Course Level Startup
Course Summary
How do I set prices for my products or services?
Explore how to price your products and services effectively. Learn how to use word processing software to customize tables that help track information you gather to set your prices. Learn what research to complete to determine prices for your products and services.
In this course, you will learn how to:
Set prices for products and services
Use word processing software to customize tables
Transforming Mindsets and Teams
Category:Operations
Course Level Startup
Join this Transforming Mindsets and Teams course developed by the U.S. Agency for International Development (USAID) with support from the ASEAN Coordinating Committee on Micro, Small & Medium Enterprises (ACCMSME) and the US-ASEAN Business Council to learn about managing business mindsets and teams in the 21st century to improve flexibility and durability to enhance outcomes. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including micro-videos, pre-recorded webinars, and interactive lessons.
Human resources is one of the most crucial aspects to focus on in running a business. When the COVID-19 pandemic hit, it affected businesses in so many ways including their employees’ motivation, as well as business systems and cultures. An e-survey circulated by the ASEAN-USAID IGNITE project in November 2022 showed that working remotely was the highest reported human resource challenge businesses experienced by ASEAN Micro, Small and Medium Enterprises (MSMEs)s. Transforming Mindsets and Teams lays out basic competence and knowledge for ASEAN MSMEs to triumph in a global economy and level the playing field with larger companies.
One of the biggest challenges faced by the ASEAN MSMEs falls on the human resource aspect due to changes in a working culture that impacts teams’ motivation, engagement, and performance. The question will be how to drive ASEAN MSMEs’ growth in human resource aspects for their continuity during disruptions. With the Transforming Mindsets and Teams Course, learners will experience building business continuity plans, building digital native culture in the business, and preparing teams for a digital managing environment that enables small and medium enterprises to deal with the challenges arising from change.
Primer
Category:Technology
Course Level Startup
Course Summary
Improve your business and marketing skills with five-minute lessons. Primer is a mobile app with quick, interactive lessons on writing a business plan, making a great website, marketing a business online, and more.
(available in local language for Indonesia, Malaysia, Thailand, and Vietnam)
*This is a mobile application
Strategic Planning
Category:Operations
Course Level Startup
Course Summary
Learn to use a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis to choose the best strategies to help your business reach its long-term goals. Look into how you can start today.
In this course, you will learn how to:
Use a SWOT analysis to consider your businesses Strengths, Weaknesses, Opportunities, and Threats in order to select the most effective strategies for the success of your business.
Make the process easier by integrating word processing and spreadsheet documents
This course was developed in collaboration with the Kelley School of Business, Indiana University, as part of the United States Agency for International Development (USAID)-funded Advancement and Development through Entrepreneurship Programs and Training (ADEPT) partnership for Myanmar (Burma).
Digital Contents Development Advanced
Category:Digital Literacy & Technology
Course Level Growing
Course Description:
Upon completion of this course, students will be able to:
- Understanding how videos can be used as a branding and marketing tool
- Creating a marketing strategy plan for your video channel
- Using AI like ChatGPT to generate content
- Creating a storyboard for your video
- Deciding which platform to choose based on target market
- Creating video posts for various social media platforms
- Designing a video channel using YouTube or TikTok