Legal Aspects of Cross-Border E-Commerce
Category:Technology
Course Level Growing
About this Course:
Learners will be introduced to the legal aspects of cross-border e-commerce. Clients prize Baker & McKenzie for its breadth of access to markets, as it can individually guide cross-border transactions without using external local counsel.
Learners will be acquainted to legal entity critical to doing business in the global electronic marketplace. It includes regulations specific to certain products and services, advertising, intellectual property issues, enforceability of online transactions, taxation and data privacy protection.
Instructor: Elizabeth Opena, Partner, Quisumbing Torres
Course Type: Self-Paced
Lesson Length: 20 minutes
Digital Contents Development Core
Category:Digital Literacy & Technology
Course Level Startup

Course Description:
Upon completion of this course, students will be able to:
- Understand different types of digital media technology
- Understand the basic features of a freeware video-editing app, Canva
- Use Canva features to edit photo, video, and audio
Privacy & Cyber Security
Category:e-Commerce
Course Level Ready to Export

Course Description
Upon completion of this course, students will be able to:
- Understand the importance of privacy and security for e-businesses
- Set up basic tools and protocols to ensure minimum levels of data and operational security for e-commerce platforms
- Have the ability to effectively find resources and support needed online
E-Investment Guide for Green Growth Business Models
Category:Finance/ Accounting
Course Level Startup
Join this E-Investment Guide for Green Growth Business Models course developed by the U.S. Agency for International Development (USAID) with support from the U.S. Department of State to equip ASEAN entrepreneurs and business leaders with the knowledge and strategies to succeed in the burgeoning green economy. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with micro learning activities including fire-side chat videos with experts, reading materials, and downloadable activities.
Through this course, you will gain understanding of sustainable entrepreneurship, explore the significance of green growth business models, and learn from success stories across the ASEAN region. The course offers practical insights into navigating the green growth landscape, attracting impact investments, and scaling green businesses.
You will also explore the critical role of incubators and accelerators, learn how to access funds strategically, and understand the importance of impact reporting in the green economy. Engaging activities throughout the course will provide hands-on experience in planning, attracting investment, and scaling green business models, ensuring you are well-prepared to thrive in the ASEAN green growth sector.
Profit and Loss
Category:Finance/ Accounting
Course Level Startup

How can you tell whether you are making a profit?
Learn to calculate profit and loss (P&L) considering all costs, including your hidden expenses. Find out how to customize a P&L spreadsheet to fit your business.
In this course, you will learn how to:
Find your hidden expenses
Calculate profit and loss
Get Started with Trailhead
Category:Operations
Course Level Growing

Course Description
Kick-off your Trailhead learning on the right path! This trailmix will share how to get the most out of your learning experience.
Course Objective
After completing this unit, you’ll be able to:
- Earn badges, have fun, and build your career on Salesforce.
- Your Trailhead Profile is your digital Salesforce resume. Learn how to personalize it with a vanity URL.
- Read about other Trailblazers like you who are gaining skills, giving back, and leaving a path for others to follow.
- Learn how Trailhead enabled Trailblazers to skill up, collaborate, and be more productive.
- Connect with fellow Trailblazers to continue learning together.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Future-proof your Business
Category:Technology
Course Level Startup

Join this Future-proof your Business course developed by U.S. Agency for International Development (USAID) with support from the ASEAN Coordinating Committee on Micro, Small & Medium Enterprises (ACCMSME) and the US-ASEAN Business Council to learn about strategies to future-proof your business in the digital age. The course is built on easy-to-follow learning modules that you can go through at your own pace. The modules come with various learning activities including learning videos, pre-recorded webinars, and interactive lessons.
ASEAN Micro, Small, and Medium Enterprises (MSMEs), conducted by the ASEAN-USAID IGNITE project in November 2022, indicated business operations as the second most pressing challenge. Examples of challenges included: developing new business/services, creating new business strategies, diving into online marketing and sales, developing employees’ skills, and automating business operations. In this Future-proof Your Business course, ASEAN MSMEs will be supported in harnessing the power of social media and other digital tools.
Sustainability in business operations and managing disruptions in daily activities, affected by climate change and other global dynamics, will provide fundamental competencies for ASEAN MSMEs to embrace the future. In order to future-proof businesses, ASEAN MSMEs need to adapt to the trends in a highly changing environment.
Prepare for your Marketing Cloud Email Specialist Credential
Category:Technology
Course Level Growing

Course Description
Preparing to sit for your Marketing Cloud Email Specialist exam? Check out this trailmix that has been curated to help you get exam ready!
Course Objective
After completing this unit, you’ll be able to:
- Exam guide, recommended courses, signing up for your exam, etc.
- Explore our powerful suite of products and start building your digital marketing strategy.
- Take a tour of Email Studio and start setting it up for your users.
- Discover best practices to use when designing and sending an email.
- Learn about laws and regulations for collecting personal data, using it, and protecting privacy.
- Learn to scale your marketing efforts using first-party data, templates, and automations.
- Discover the power of Distributed Marketing and how to implement it.
- Learn the three steps to creating effective marketing emails.
- Learn the value of successful content and how our tools can help you create it.
- Learn how to use Content Builder to create a library of customized, reusable content.
- Learn how to build and deliver personalized emails that create lasting customer relationships.
- Learn how Content Builder can help you organize and manage your content.
- Segment your audience and deliver the right message to the right person at the right time.
- Connect your data, departments, and channels to deliver great 1-to-1 customer experiences.
- Create your ideal integration with the Marketing Cloud REST and SOAP APIs.
- Set up your new Marketing Cloud account, add users, send emails, and track your results.
- Discover the virtues of good content and learn how Content Builder can help you drive customer engagement.
- Use this powerful Marketing Cloud tool to automate and optimize customer interactions.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Your Target Audience
Category:Marketing
Course Level Startup

Course Summary
Who is your target audience?
Explore how you can gather information about your customers and potential customers. Learn how to focus your actions on maximizing your impact on that target audience.
In this course, you will learn how to:
Craft questions to learn more about your customers
Create an online survey to gather information about your customers
Digital Marketing Core
Category:Women’s Empowerment
Course Level Startup


Course Descriptions:
Upon completion of this course, students will be able to:
- Understand the concepts and features of digital marketing
- Describe the types of digital marketing channels and their return on investment
- Plan, implement and optimize your digital marketing program
Trademarks, Industrial Designs and Geographical Indications
Category:Operations
Course Level Growing
Course developed by:
Course Description
Provides a detailed coverage of trademarks, industrial designs and geographical indications and their role in trade and international commerce. Additionally, the course covers the protection and management of brands. There is a written final exam at the end of this course for which participants are required to compose written responses to a series of questions within a specified timeframe and submit their responses, via the eLearning platform, to their tutors for marking.
Learning Objectives
Understand how to make the best use of IP in marketing and how to manage the intangible assets of a private company.
Course Developer
The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all. Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.
Primer on Intellectual Property
Category:Operations
Course Level Growing
Course developed by:
Course Description
This course covers the fundamental aspects of intellectual property (IP): copyright and related rights, trademarks, patents, geographical indications, and industrial designs. It also covers contemporary issues impacting the IP field such as: new plant varieties, unfair competition, enforcement of IP rights and emerging issues in IP.
Learning Objectives
Familiarization with the different types of IP, how to enforce your IP rights if infringed
Course Developer
The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all. Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.
Primer
Category:Technology
Course Level Startup


Course Summary
Improve your business and marketing skills with five-minute lessons. Primer is a mobile app with quick, interactive lessons on writing a business plan, making a great website, marketing a business online, and more.
(available in local language for Indonesia, Malaysia, Thailand, and Vietnam)
*This is a mobile application
Administer Salesforce from Anywhere During COVID19
Category:Technology
Course Level Growing

Course Description
Learn how to manage users and data, secure your org, and create actionable reports while working from home.
Course Objective
After completing this unit, you’ll be able to:
- Stay connected and succeed while working from home during COVID-19.
- Learn how to collaborate with distributed teams and manage remote employees.
- Set up users and control how they can view or edit your business data.
- Control access to data using point-and-click security tools.
- Clean up data with validation rules, formula fields, lookup filters, and Process Builder.
- Track key business information for your stakeholders with reports and dashboards.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Strategic Planning
Category:Operations
Course Level Startup

Course Summary
Learn to use a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis to choose the best strategies to help your business reach its long-term goals. Look into how you can start today.
In this course, you will learn how to:
Use a SWOT analysis to consider your businesses Strengths, Weaknesses, Opportunities, and Threats in order to select the most effective strategies for the success of your business.
Make the process easier by integrating word processing and spreadsheet documents
This course was developed in collaboration with the Kelley School of Business, Indiana University, as part of the United States Agency for International Development (USAID)-funded Advancement and Development through Entrepreneurship Programs and Training (ADEPT) partnership for Myanmar (Burma).
How to Access Global Markets with Sustainability Certifications – GREENGUARD
Category:Trade/ Logistics
Course Level Ready to Export


Course Description
With much of our lives spent inside, indoor air quality is extremely important. GREENGUARD Certification helps companies demonstrate their products are safer. Gain insight into UL’s sustainability certification program.
This webinar covers:
- The current trends in product sustainability
- How to demonstrate that products are sustainable
- How GREENGUARD Certification influences buyers to choose products
- How GREENGUARD Certification is relevant to local markets
- How to prepare for GREENGUARD Certification testing
- To which green building requirements GREENGUARD Certification contributes
IT for Business Success
Category:Technology
Course Level Startup

Course Summary
Determine the types of technology solutions that best address your business goals. Learn how different technology issues and capabilities directly and indirectly effect your business.
In this course, you will learn how to:
Determine the types of technology solutions that best address your business goals
Decide the best way to implement a technology solution given the circumstances of your particular business
Webinar: Promoting Secure Digital Payments for Indonesian SMEs (in Bahasa Indonesia)
Category:Trade/ Logistics
Course Level Startup

Course Description
The US-ASEAN Business Council in partnership with the Ministry of Cooperatives and Small and Medium Enterprises Indonesia and the Indonesian Employer’s Association (APINDO) is proud to present a webinar on “Promoting Secure Digital Payments for Indonesian SMEs”.
What the participants will learn:
- The Indonesian Government Program to Prepare the Digitalization for SMEs in COVID-19
- The Importance of Digital Payments and Cashless Transaction for SMEs
- RiskRecon Initiatives: Small Business Free Cybersecurity Training
Speakers’ profile:
- Ms. Destry Anna Sari, Assistant Deputy of Marketing, Ministry of Cooperatives and SMEs Indonesia.
- Mr. Wahyu Putarnto, Senior Analyst, Mastercard Indonesia.
- Mr. Agrian Pangestu, Cyber & Intelligence Product Manager, Mastercard Indonesia
Effective Presentations
Category:Operations
Course Level Startup

Course Summary
How can you create effective and targeted slide presentations?
Learn how to create slide presentations that are well-designed and targeted to particular audiences. Make sure that you express what you want to say clearly, through the use of effective text, images, and examples.
In this course, you will learn how to:
Determine what information is relevant to a particular audience
Create effective and well-designed slide presentations
Maximizing Business Potential Using Digital Tools and Insights
Category:Women’s Empowerment
Course Level Startup
How can MSMEs harness digital technology to make strategic business decisions and drive growth? Join us as we explore the different digital tools and tactics that help businesses improve customer experience and boost sales. Discover the strategies that can transform your business and propel it to new heights in the digital economy.








