• Course Type

  • Course Level

Marketing Benefits vs Features

Category:Marketing

Course Level Startup

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Course Summary

How can you effectively promote the benefits of your products or services?

Learn how to effectively promote the advantages of your products or services to your target audience in order to help you increase sales. Learn how to use templates to create marketing materials.

In this course, you will learn how to:
hpUnderstand the difference between the benefits and features of your products or services and effectively promote them to your target market
hpUse online templates to create a flyer for your business

Sales Forecasting

Category:Marketing

Course Level Startup

Sales_forecasting_1-2Course Summary

How can you gather the right information to forecast sales for your business?

Learn why sales forecasting is important for your business and how to gather information to make a sales forecast. Learn how to customize a spreadsheet to track your sales forecast. Learn how to gather the important information needed to create your sales forecast.

In this course, you will learn how to:
hpGather information to make a sales forecast for your business
hpUse spreadsheet software to track your sales forecast

Effective Business Websites

Category:Technology

Course Level Startup

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Course Summary

How can your website meet your business goals by effectively reaching your target audience?

Learn how to build a user-friendly website that meets your business goals and effectively reaches your target audience. Learn how to use a web tool to create a website.

In this course, you will learn how to:
hpCreate a user-friendly website that meets your business goals and effectively reaches your target audience
hpUse online web design software to create a website for your business

Cash Flow

Category:Finance/ Accounting

Course Level Startup

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How can keeping track of your cash flow help your business?

Explore how to monitor and track your cash flow. Learn how to customize a spreadsheet to track your cash flow. Learn why cash flow is important to your business, and how to make decisions based on the research and results you gather.

In this course, you will learn how to:
hpMake decisions about how to manage your cash
hpUse spreadsheet software to track your cash flow

 

Unique Value Proposition

Category:Marketing

Course Level Startup

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How can you figure out what makes your business unique?

Explore how you can differentiate your business from your competitors’ businesses. Learn how to search the Internet more effectively.

In this course, you will learn how to:
hpAssess your business’s strengths and weaknesses
hpExamine the strengths and weaknesses of your competitors’ businesses
hpConduct an effective Internet search for information about your competitors’ businesses

Profit and Loss

Category:Finance/ Accounting

Course Level Startup

2_Profit_and_lossCourse Summary

How can you tell whether you are making a profit?

Learn to calculate profit and loss (P&L) considering all costs, including your hidden expenses. Find out how to customize a P&L spreadsheet to fit your business.

In this course, you will learn how to:
hpFind your hidden expenses
hpCalculate profit and loss

Social Media Marketing

Category:Marketing

Course Level Startup

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Course Summary

Using social media marketing to build your business

Explore a range of different social media marketing campaigns. Learn how to create a social media advertisement that will reach your target customers.

In this course, you will learn:
hpA variety of social media marketing campaigns
hpHow to create a Facebook ad targeted to your customers

Effective Leadership

Category:Human Resources

Course Level Startup

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Course Summary

Discover different leadership approaches and understand when and how to use them to be a more effective leader. Learn how to become a stronger and more effective leader in all aspects of business.

In this course, you will learn how to:

hpAssess which leadership approaches are appropriate for different situations

hpUse desktop or mobile software to collaborate and communicate more productively as a leader

Productivity Programs

Category:Technology

Course Level Startup

Cover page - Productivity Programs

Course Description

Productivity programs are tools that you can use to create documents, presentations, tables, charts, and graphs. This course explores the most common productivity software applications used in business, in education, and at home. In this course, you will learn the features of various productivity programs such as word processing software, spreadsheets, presentation software, and databases. You will also learn how to select the right software to cater to your needs.

Course Benefits

Productivity programs are used in business for schedules, resumes, business plans, and more. These programs are widely known and used on a daily basis. In school, students are using these applications to write essays, create presentations, and organize their schedule. High Schools and Colleges have started demanding a typed final essay for a grade; forming these applications into a vital part of education. Others may use the applications at home for any other tasks, making these applications a universal tool.

Computer Security and Privacy

Category:Technology

Course Level Startup

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Course Description

This course helps you to identify the various threats to your computer and the data stored on it. You will explore how to protect your computer from these threats by taking some preventive measures. Finally, this course explains the ethical and legal issues related to Internet usage.

Course Benefits

Like any other electronic device, your computer is at risk from damages caused by accident or by intention. Some of these damages can be permanent. You can prevent your computer hardware, software, and the data stored on it from a number of damages by taking certain preventive measures.