• Course Type

  • Course Level

Build Your Executive Career on Salesforce

Category:Operations

Course Level Startup

Course Description

Learn the skills needed to build your Executive Career on Salesforce

Course Objective

After completing this unit, you’ll be able to:

  • Learn the different Salesforce capabilities and best practices to be successful in your Salesforce Career
  • Grow your business, boost productivity, and make smart decisions with Sales Cloud.
  • Supercharge your agents with omni-channel tools and an intelligent service platform.
  • Build intelligent experiences for your customers with the Salesforce Platform.
  • Discover insights and predict outcomes with this powerful set of AI-enhanced features.
  • Explore our powerful suite of products and start building your digital marketing strategy.
  • Use Quip to improve your team’s collaboration and efficiency by addressing workflow bottlenecks.
  • Give customers a seamless commerce experience that integrates with your backend systems.
  • Use Experience Cloud to connect with your customers and partners.
  • Reflect on the value of diversity and inclusion at work and what you can do to promote equality.
  • Learn the Salesforce Great Manager Model and discover strategies for being a great manager.
  • Learn to lead a contact center in the digital era.

Course Developer

Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.

Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI.  Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.

Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.

Build Your Admin Career on Salesforce

Category:Operations

Course Level Growing

Course Description

Learn the skills needed to build your Admin Career on Salesforce

Course Objective

After completing this unit, you’ll be able to:

  • Learn key getting-started tips and habits to develop as a new Admin. Join us and start your career on the right foot!
  • Get Tips from Salesforce’s President of Global Customer Success on dealing with senior executives and the importance of admins.
  • The Trailblazer’s Guide to Careers: Meet Scott, hear his story, learn what it’s like to be an Admin, and what you can do to get started.
  • From the skills needed, to a day in the life. Learn what it’s like to be a Salesforce Admin.
  • Start your #AwesomeAdmin journey by learning the basics of customizing Salesforce.
  • Supercharge your skills and apps by using point-and-click tools to solve common business needs.
  • Reach all star admin status by tackling more advanced Salesforce features.
  • Learn the latest Salesforce release features and craft your release strategy.
  • Get ready for the administrator certification exam with interactive study tools.
  • Get resources to navigate and grow your career as a Salesforce Admin.

Course Developer

Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.

Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI.  Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.

Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.

Intellectual Property Management

Category:Operations

Course Level Growing

Course developed by:

Course Description

The course focuses on IP from the perspective of ‘why’ and ‘how’ for participants who have already covered the basics of ‘what’ IP is. In the first three modules, it teaches about the economic significance of IP. Using management examples and established industry methodologies, it covers IP asset identification, IP commercialization, IP valuation, and IP taxation. In the last three modules it offers an indepth look at commercial activities in the digital area by looking at e-commerce and IP, digital management of creative works, and the strategic management of IP.

Learning Objectives

This course targets professionals with a basic knowledge in IP or business management, responsible for generally managing and protecting various forms of IP. Such participants will have a greater understanding to effectively and efficiently develop an IP culture within their organization.

Course Developer

The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all.  Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.

Trademarks, Industrial Designs and Geographical Indications

Category:Operations

Course Level Growing

Course developed by:

Course Description

Provides a detailed coverage of trademarks, industrial designs and geographical indications and their role in trade and international commerce. Additionally, the course covers the protection and management of brands. There is a written final exam at the end of this course for which participants are required to compose written responses to a series of questions within a specified timeframe and submit their responses, via the eLearning platform, to their tutors for marking.

Learning Objectives

Understand how to make the best use of IP in marketing and how to manage the intangible assets of a private company.

Course Developer

The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all.  Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.

Introduction to the Patent Cooperation Treaty

Category:Operations

Course Level Growing

Course developed by:

Course Description

Provides an introduction and general overview of the Patent Cooperation Treaty (PCT). The course was developed by WIPO specialists using the distance learning methodology of the WIPO Academy. Self-assessment tools are strategically placed throughout the course to measure understanding and progress.

Learning Objectives

Understand the benefits of protecting an invention through the PCT process for SMEs.

Course Developer

The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all.  Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.

Primer on Intellectual Property

Category:Operations

Course Level Growing

Course developed by:

Course Description

This course covers the fundamental aspects of intellectual property (IP): copyright and related rights, trademarks, patents, geographical indications, and industrial designs. It also covers contemporary issues impacting the IP field such as: new plant varieties, unfair competition, enforcement of IP rights and emerging issues in IP.

Learning Objectives

Familiarization with the different types of IP, how to enforce your IP rights if infringed

Course Developer

The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all.  Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.

 

IP Panorama

Category:Operations

Course Level Growing

Course developed by:

Course Description

This learning resource is specifically designed to help SMEs utilize and manage IP in their business strategy and deal with the wide range of IP issues from a business perspective.

Learning Objectives

Familiarization with the different types of IP, how to commercially exploit an IP asset, various aspects of IP management

Course Developer

The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all.  Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.

Visa: Practical Business Skills

Category:Technology

Course Level Growing

Course Summary

Visa sees micro and small businesses as the backbone of the global economy. Our goal is to empower these enterprises and improve their livelihoods, ultimately creating a ripple effect throughout their communities. With greater financial and business knowledge, micro and small entrepreneurs can better manage their money and make confident, informed decisions about their businesses.

Visa’s Practical Business Skills offers free educational resources and interactive tools to help business owners around the globe start, manage and grow their businesses to help their communities prosper. Practical Business Skills offers visitors access to an up-to-date online library of interactive content, quizzes, video lessons and infographics as well as customizable business templates.

For more information, contact: info@practicalbusinessskills.com

Webinar: Promoting Secure Digital Payments for Indonesian SMEs (in Bahasa Indonesia)

Category:Trade/ Logistics

Course Level Startup

Course Description

The US-ASEAN Business Council in partnership with the Ministry of Cooperatives and Small and Medium Enterprises Indonesia and the Indonesian Employer’s Association (APINDO) is proud to present a webinar on “Promoting Secure Digital Payments for Indonesian SMEs”.

What the participants will learn: 

  • The Indonesian Government Program to Prepare the Digitalization for SMEs in COVID-19
  • The Importance of Digital Payments and Cashless Transaction for SMEs
  • RiskRecon Initiatives: Small Business Free Cybersecurity Training

Speakers’ profile:

  • Ms. Destry Anna Sari, Assistant Deputy of Marketing, Ministry of Cooperatives and SMEs Indonesia.
  • Mr. Wahyu Putarnto, Senior Analyst, Mastercard Indonesia.
  • Mr. Agrian Pangestu, Cyber & Intelligence Product Manager, Mastercard Indonesia

Webinar: Enhancing Digital Skills for Thailand SMEs in COVID-19 (in Thai Language)

Category:Technology

Course Level Startup

Course Description

The US-ASEAN Business Council in partnership with the Office of SMEs Promotion Thailand (OSMEP) and Thammasat Business School is proud to present a Webinar on “Enhancing Digital Skills for Thailand SMEs in COVID-19”.

What the participants will learn: 

·       The Thailand Government measures to support small business

·       Adapting to the COVID-19 crisis

·       The digital payment and cashless transactions as tools to reach more customers

·       Future initiatives to maximize digital commerce

Speakers’ profile:

·       Dr. Wimonkan Kosumas, Deputy Director-General Office of SMEs Promotion, Thailand;

·       Ms. Natsicha Voraprukpisut, is a Head of Market Development for Thailand, located in Bangkok. Natsicha is focusing on developing new business, market segments for Mastercard through partnerships, digital and innovations. Joining Mastercard in 2013, Natsicha has brought her 15 years of experience in financial services and banking in many areas. She has lived, and now worked across Asia-Pacific countries including Japan.

·       Ms. Boonthida Ratanavilaikul, is currently the Marketing Manager (Thailand and Indonesia) at FedEx.