Menyiapkan Bisnis Anda di Masa Depan
Category:Technology
Course Level Startup
Ikuti kursus Menyiapkan Bisnis Anda di Masa Depan yang dirancang oleh Badan Pembangunan Internasional Amerika Serikat (U.S. Agency for International Development – USAID) dengan dukungan dari Badan ASEAN untuk Urusan Usaha Kecil dan Menengah (ASEAN Coordinating Committee on Micro, Small and Medium Enterprises – ACCMSME) dan Dewan Bisnis Amerika Serikat (AS)-ASEAN (US-ASEAN Business Council – US-ABC) untuk mempelajari strategi untuk melindungi bisnis Anda di era digital. Kursus ini dibuat berdasarkan modul pembelajaran yang mudah diikuti dan dapat Anda pelajari sesuai dengan waktu yang Anda miliki. Modul-modul tersebut dilengkapi dengan berbagai aktivitas pembelajaran termasuk video pembelajaran, webinar yang telah direkam sebelumnya, dan pelajaran interaktif.
Survei Usaha Mikro, Kecil, dan Menengah (UMKM) ASEAN, yang dilakukan oleh proyek ASEAN-USAID IGNITE pada November 2022, mengindikasikan operasi bisnis sebagai tantangan kedua yang paling mendesak. Contoh tantangannya antara lain: mengembangkan bisnis/layanan baru, menciptakan strategi bisnis baru, terjun ke pemasaran dan penjualan online, mengembangkan keterampilan karyawan, dan mengotomatisasi operasi bisnis. Dalam kursus Menyiapkan Bisnis Anda di Masa Depan, UMKM ASEAN akan didukung dalam memanfaatkan kekuatan media sosial dan alat digital lainnya.
Keberlanjutan dalam operasi bisnis dan mengelola gangguan dalam kegiatan sehari-hari, yang dipengaruhi oleh perubahan iklim dan dinamika global lainnya, akan memberikan kompetensi mendasar bagi UMKM ASEAN untuk menyongsong masa depan. Agar bisnis dapat bertahan di masa depan, UMKM ASEAN perlu beradaptasi dengan tren di lingkungan yang sangat cepat berubah. Keberlanjutan dalam operasi bisnis dan kemampuan untuk mengelola gangguan dalam kegiatan sehari-hari, yang dipengaruhi oleh perubahan iklim dan dinamika global lainnya, akan memberikan kompetensi mendasar bagi UMKM ASEAN untuk menghadapi masa depan.
Digital Marketing Core
Category:Women’s Empowerment
Course Level Startup
Course Descriptions:
Upon completion of this course, students will be able to:
- Understand the concepts and features of digital marketing
- Describe the types of digital marketing channels and their return on investment
- Plan, implement and optimize your digital marketing program
Business Email
Category:Technology
Course Level Ready to Export
Course Summary
How can I use email effectively in my business?
Learn how to write business emails that effectively communicate with customers and suppliers. Explore how to create professional and appropriate business emails for any situation.
In this course, you will learn how to:
Recognize the dos and don’ts of business email
Address an email
Add an attachment to an email
Create an email signature
All About Marketing Automation – What it is & Why it works
Category:Technology
Course Level Startup
Course Description
Hear how you can respond to prospective buyers anywhere and everywhere, at any moment in time with triggered campaigns–from scoring specific actions to prioritizing leads for sales to creating timely emails from website visits.
Effective Leadership
Category:Human Resources
Course Level Startup
Course Summary
Discover different leadership approaches and understand when and how to use them to be a more effective leader. Learn how to become a stronger and more effective leader in all aspects of business.
In this course, you will learn how to:
Assess which leadership approaches are appropriate for different situations
Use desktop or mobile software to collaborate and communicate more productively as a leader
Basics of Logistics for Export
Category:Trade/ Logistics
Course Level Ready to Export
An overview of the fundamentals in logistics designed for micro, small, and medium-sized enterprises who want to export to new market segments overseas.
Trademarks, Industrial Designs and Geographical Indications
Category:Operations
Course Level Growing
Course developed by:
Course Description
Provides a detailed coverage of trademarks, industrial designs and geographical indications and their role in trade and international commerce. Additionally, the course covers the protection and management of brands. There is a written final exam at the end of this course for which participants are required to compose written responses to a series of questions within a specified timeframe and submit their responses, via the eLearning platform, to their tutors for marking.
Learning Objectives
Understand how to make the best use of IP in marketing and how to manage the intangible assets of a private company.
Course Developer
The World Intellectual Property Organization (WIPO) is the global forum for intellectual property (IP) services, policy, information, and cooperation. A self-funding agency of the United Nations, with 193 member states, WIPO’s mission is to lead the development of a balanced and effective international IP system that enables innovation and creativity for the benefit of all. Through the WIPO Academy, WIPO offers a range of online training courses designed to introduce business owners, students, IP professionals and government officers to the various forms of IP.
Mengubah Kerangka Berpikir dan Tim
Category:Operations
Course Level Startup
Ikuti kursus Mengubah Kerangka Berpikir dan Tim ini, yang dirancang oleh Badan Pembangunan Internasional Amerika Serikat (U.S. Agency for International Development – USAID) dengan dukungan dari Badan ASEAN untuk Urusan Usaha Kecil dan Menengah (ASEAN Coordinating Committee on Micro, Small and Medium Enterprises – ACCMSME) dan Dewan Bisnis Amerika Serikat (AS)-ASEAN (US-ASEAN Business Council – US-ABC) untuk mempelajari tentang pengelolaan pola pikir dan tim bisnis di abad ke-21 guna meningkatkan fleksibilitas dan daya tahan untuk meningkatkan hasil. Kursus ini dibuat berdasarkan modul pembelajaran yang mudah diikuti dan dapat Anda pelajari sesuai dengan waktu yang Anda miliki. Modul-modul tersebut dilengkapi dengan berbagai aktivitas pembelajaran termasuk video mikro, webinar yang telah direkam sebelumnya, dan pelajaran interaktif.
Sumber daya manusia adalah salah satu aspek yang paling penting untuk diperhatikan dalam menjalankan bisnis. Ketika pandemi COVID-19 melanda, hal ini mempengaruhi bisnis dalam banyak hal termasuk motivasi karyawan, serta sistem dan budaya bisnis. Sebuah survei elektronik yang diedarkan oleh proyek ASEAN-USAID IGNITE pada November 2022 menunjukkan bahwa bekerja dari jarak jauh merupakan tantangan sumber daya manusia yang paling banyak dilaporkan dialami oleh Usaha Mikro, Kecil, dan Menengah (UMKM) di ASEAN. Mengubah Kerangka Berpikir dan Tim menjabarkan kompetensi dan pengetahuan dasar bagi UMKM ASEAN untuk unggul dalam ekonomi global dan menyamakan kedudukan dengan perusahaan-perusahaan besar.
Salah satu tantangan terbesar yang dihadapi oleh UMKM ASEAN terletak pada aspek sumber daya manusia karena adanya perubahan budaya kerja yang berdampak pada motivasi, keterlibatan, dan kinerja tim. Pertanyaannya adalah bagaimana mendorong pertumbuhan UMKM ASEAN dalam aspek sumber daya manusia untuk kelangsungannya selama masa disrupsi. Dengan Kursus Mengubah Kerangka Berpikir dan Tim, para peserta akan mendapatkan pengalaman dalam membangun rencana keberlangsungan bisnis, membangun budaya digital native dalam bisnis, dan mempersiapkan tim untuk lingkungan pengelolaan digital yang memungkinkan usaha kecil dan menengah untuk menghadapi tantangan yang timbul dari perubahan.
Computer Basics
Category:Technology
Course Level Startup
Course Description
Computing has become a very integral part of everyday life in the twenty-first century. From music and photos to banking and communicating, computers have changed the way we work and live.
This course introduces you to the fundamentals of computing, explains the components of a computer, explores operating system basics, and shows you how to use a mouse and a keyboard. Also explains how computers can be used in different aspects of life.
Course Benefits
Computers are used in every field. They help organizations and individuals to conduct business transactions efficiently and quickly. Today, one of the basic skills necessary to succeed at a workplace is to know how to use the computer. To be able to get better jobs, you need to know how to use a computer.
How to Access Global Markets with Sustainability Certifications – GREENGUARD
Category:Trade/ Logistics
Course Level Ready to Export
Course Description
With much of our lives spent inside, indoor air quality is extremely important. GREENGUARD Certification helps companies demonstrate their products are safer. Gain insight into UL’s sustainability certification program.
This webinar covers:
- The current trends in product sustainability
- How to demonstrate that products are sustainable
- How GREENGUARD Certification influences buyers to choose products
- How GREENGUARD Certification is relevant to local markets
- How to prepare for GREENGUARD Certification testing
- To which green building requirements GREENGUARD Certification contributes
User Authentication, Access Controls and Security Standards
Category:Technology
Course Level Growing
Course Description
This course presents an overview of network core security principles including operating system and data security standards. It also covers user authentication, access policies and controls.
Course Objective
- Explain core network security principles and how these are implemented
- Define operating system user authentication, access controls and auditing and how these are realized through network and operating system security standards
Course Developer
Dell Technologies helps organizations and individuals build their digital future and transform how they work, live and play. The company provides customers with the industry’s broadest and most innovative technology and services portfolio for the data era.
Build Your Executive Career on Salesforce
Category:Operations
Course Level Startup
Course Description
Learn the skills needed to build your Executive Career on Salesforce
Course Objective
After completing this unit, you’ll be able to:
- Learn the different Salesforce capabilities and best practices to be successful in your Salesforce Career
- Grow your business, boost productivity, and make smart decisions with Sales Cloud.
- Supercharge your agents with omni-channel tools and an intelligent service platform.
- Build intelligent experiences for your customers with the Salesforce Platform.
- Discover insights and predict outcomes with this powerful set of AI-enhanced features.
- Explore our powerful suite of products and start building your digital marketing strategy.
- Use Quip to improve your team’s collaboration and efficiency by addressing workflow bottlenecks.
- Give customers a seamless commerce experience that integrates with your backend systems.
- Use Experience Cloud to connect with your customers and partners.
- Reflect on the value of diversity and inclusion at work and what you can do to promote equality.
- Learn the Salesforce Great Manager Model and discover strategies for being a great manager.
- Learn to lead a contact center in the digital era.
Course Developer
Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies — cloud, mobile, social, voice, and artificial intelligence — to connect to their customers in a whole new way. They are coming to us as their trusted advisor, and together we are transforming their businesses around the customer.
Salesforce Customer 360 is our vision for how we help customers with their digital transformations. With Customer 360, all your teams — marketing, sales, service, commerce, IT, and analytics — have a single view of customer data on an integrated CRM platform powered by AI. Collaboration is easier, so employees can work together to build lasting, trusted relationships and deliver the intelligent, personalised experiences their customers expect.
Salesforce is committed to a set of core values — trust, customer success, innovation, and equality of every human being. Salesforce is one of the leaders on Fortune’s Change the World list, and has been one of Fortune’s 100 Best Companies to Work For, for twelve years in a row. For information, please visit www.salesforce.com.
Business Model Generation & Innovation
Category:Management
Course Level Growing
Course Description:
Upon completion of this course, students will be able to:
- Understand the concepts and expressions of a business model.
- Generate a new business model.
- Innovate an existing business model
The Aspiring Entrepreneurs Training
Category:Operations
Course Level Startup
About this Course:
The Aspiring Entrepreneurs (AE) training is focused on developing the basic competencies needed by entrepreneurs who are planning to start a business. The training will support entrepreneurs to review the key business principles of product, place, promotion and price, evaluate business ideas and develop strategies for success.
After completing the course, participants will understand how a business operates, how to assess different business strategies, and how to collaborate with others to promote their businesses success. Participants will have a new skill set and confidence to take action, make decisions and plan for the future of their business or prospective businesses.
The AE is part of Community-Based Enterprise Development (C-BED), a low cost, innovative training program designed by the International Labour Organization (ILO) to support skills development and empowerment in local communities for improvements in livelihoods, productivity and working conditions.
Available Lessons:
- Overview of the programme
- Introductions
- Selecting a Business Idea
- Defining a Business Idea and Potential Customers
- Developing Your Marketing Plan
- Setting Your Price
- What Makes a Successful Business?
- Action Plan
Small Business Owners Training
Category:Operations
Course Level Growing
About this Course:
The Small Business Owners (SB) training builds on the key principles of business to develop the competencies needed for managing operations and making improvements. The emphasis is not on producing fully worked revisions of written business plans but on supporting business owners to develop the skills for assessing different business strategies and identifying practical improvements. The SB training is designed for individuals that have existing enterprises, particularly those that have been recently established or those that have faced difficulties.
After completing the training, participants will better understand how a business operates, how to assess different business strategies, and how to collaborate with others to promote their businesses success. Participants will have a new skill set and confidence to take action, make decisions and plan for the future of their businesses or prospective businesses.
The SB is part of Community-Based Enterprise Development (C-BED), a low cost, innovative training program designed by the International Labour Organization (ILO) to support skills development and empowerment in local communities for improvements in livelihoods, productivity and working conditions.
Available Lessons:
- Overview of the programme
- Introductions
- Better Marketing
- Improving Productivity
- Improving Quality
- Bookkeeping
- Understanding Costs
- Action Planning
Eligible for Certification: Yes
Building an Inclusive Digital Economy for Local Communities
Category:Women’s Empowerment
Course Level Startup
What are the ways to connect underserved communities to opportunities in the digital economy? Join us as we explore the role of local partnerships and capacity building in bridging the digital gap in the region. Discover how impactful collaborations and empowering initiatives can transform lives and create inclusive growth in the digital era.
Computer Security and Privacy
Category:Technology
Course Level Startup
Course Description
This course helps you to identify the various threats to your computer and the data stored on it. You will explore how to protect your computer from these threats by taking some preventive measures. Finally, this course explains the ethical and legal issues related to Internet usage.
Course Benefits
Like any other electronic device, your computer is at risk from damages caused by accident or by intention. Some of these damages can be permanent. You can prevent your computer hardware, software, and the data stored on it from a number of damages by taking certain preventive measures.
Cash Flow
Category:Finance/ Accounting
Course Level Startup
Course Summary
How can keeping track of your cash flow help your business?
Explore how to monitor and track your cash flow. Learn how to customize a spreadsheet to track your cash flow. Learn why cash flow is important to your business, and how to make decisions based on the research and results you gather.
In this course, you will learn how to:
Make decisions about how to manage your cash
Use spreadsheet software to track your cash flow
Mengelola Pelanggan Secara Digital
Category:Technology
Course Level Startup
Ikuti kursus Mengelola Pelanggan Secara Digital yang dirancang oleh Badan Pembangunan Internasional Amerika Serikat (U.S. Agency for International Development – USAID) dengan dukungan dari Badan ASEAN untuk Urusan Usaha Kecil dan Menengah (ASEAN Coordinating Committee on Micro, Small and Medium Enterprises – ACCMSME) dan Dewan Bisnis Amerika Serikat (AS)-ASEAN (US-ASEAN Business Council – US-ABC) untuk mempelajari cara pengelolaan bisnis dengan merespons pelanggan secara digital guna meningkatkan fleksibilitas dan keserbagunaan dalam berinteraksi. Kursus ini dibuat berdasarkan modul pembelajaran yang mudah diikuti dan dapat Anda pelajari sesuai dengan waktu yang Anda miliki. Modul-modul tersebut dilengkapi dengan berbagai aktivitas pembelajaran termasuk video mikro, webinar yang telah direkam sebelumnya, dan pelajaran interaktif.
Survei elektronik yang diedarkan oleh proyek ASEAN-USAID IGNITE melaporkan bahwa pandemi ini menimbulkan masalah konsumen bagi Usaha Mikro, Kecil, dan Menengah (UMKM) di ASEAN. Pada aspek konsumen, tantangan terbesar yang mereka hadapi adalah perubahan perilaku konsumen, preferensi pembelian, retensi, dan kepuasan. Kursus Mengelola Pelanggan Secara Digital berfokus pada pengembangan kompetensi penting yang dibutuhkan oleh UMKM yang berencana untuk mendigitalkan bisnis mereka.
Pelatihan ini akan mendukung UMKM ASEAN dalam membangun kehadiran online yang akan menghubungkan mereka dengan pelanggan dan membangun generasi pemimpinUMKM ASEAN akan memiliki keahlian dan kepercayaan diri untuk mengambil tindakan, membuat keputusan, dan merencanakan kelanjutan bisnis mereka berdasarkan analisis data dan tren data yang dibahas dalam pelatihan ini. Kursus Mengelola Pelanggan Secara Digital juga mengajak UMKM ASEAN untuk mulai mengelola pelanggan secara digital guna membangun pengalaman pelanggan yang menarik demi kelangsungan bisnis mereka setelah adanya disrupsi.
Webinar: Enhancing Digital Skills for Thailand SMEs in COVID-19 (in Thai Language)
Category:Technology
Course Level Startup
Course Description
The US-ASEAN Business Council in partnership with the Office of SMEs Promotion Thailand (OSMEP) and Thammasat Business School is proud to present a Webinar on “Enhancing Digital Skills for Thailand SMEs in COVID-19”.
What the participants will learn:
· The Thailand Government measures to support small business
· Adapting to the COVID-19 crisis
· The digital payment and cashless transactions as tools to reach more customers
· Future initiatives to maximize digital commerce
Speakers’ profile:
· Dr. Wimonkan Kosumas, Deputy Director-General Office of SMEs Promotion, Thailand;
· Ms. Natsicha Voraprukpisut, is a Head of Market Development for Thailand, located in Bangkok. Natsicha is focusing on developing new business, market segments for Mastercard through partnerships, digital and innovations. Joining Mastercard in 2013, Natsicha has brought her 15 years of experience in financial services and banking in many areas. She has lived, and now worked across Asia-Pacific countries including Japan.
· Ms. Boonthida Ratanavilaikul, is currently the Marketing Manager (Thailand and Indonesia) at FedEx.